Tuesday, April 28, 2009

Effectively Using PR: Maggie Chamberlin Holben Guest Interviews On VoiceAmerica™ Talk Radio’s “Essential Marketing Secrets," Hosted By Casey Demchak

Lakewood, CO, April 28, 2009 -- Absolutely Public Relation’s Maggie Chamberlin Holben, APR, will guest interview on Casey Demchak’s VoiceAmerica™ Talk Radio Show, “Essential Marketing Secrets,” Wednesday, April 29, 11 a.m. MTN. The interview focuses on Holben’s article, “Effectively Using PR To Turn Up The Volume On Your Brand,” which includes 15 tips to jump start a company’s PR engine. The show is broadcast live on the network’s business channel live, the direct link is:

Listeners can call in with questions during the live broadcast to (866) 472-5789. Following the broadcast, the interview will be available for download in MP3 podcast format. In addition, the text of the “Effectively Using PR. . .” article is posted online at the following link:

Tuesday, March 24, 2009

Absolutely PR's Maggie Holben Shares Expert PR Perspective with Boulder Daily Camera

Maggie Holben provided expert PR perspective to Reporter Heath Urie in the March 19th article in the Boulder Daily Camera, "Feds: BCH wasn't told to withhold information about dirty needles."

In part she said: "Obviously there is a huge amount of liability in a situation like this, so PR people -- who are really the voice of the top management -- they are going to be very careful about what they say and what they do," said Holben, who is not involved in the Boulder case..."It would be common sense if something that serious was going on that you would get with your CEO and your legal person and say, 'woo hoo, this is potentially publicly embarrassing or a public health concern and we better figure out a response that is both in good conscience and legal.'"

Link to the article

Sunday, February 15, 2009

Absolutely PR's Maggie Holben To Speak on CBSA BioBreakfast Panel Wed., Feb. 18


Do you want to get publicity and media attention for your business? Are you not getting the attention you deserve? When you get the right media coverage, your sales can double, investors begin to take notice, and you gain new customers. Find out from the experts how to garner media attention and to effectively use public relations at this BioBreakfast.

Panelists include:

Dee Rambeau is the co-founder and Managing Partner of The Fuel Team and also works with PR Newswire. He has over 25 years of experience in marketing, promotions, television and communications. An award-winning writer and producer, Dee has produced over 200 hours of documentary and sports television for cable and broadcast. Additionally he has scripted and produced more than 50 corporate videos for branding, marketing or internal communications. Dee primarily focuses on online aspects of media relations and stakeholder relations. His specialty is media websites, social media, and search engine optimization.

Maggie Chamberlin Holben, owner of Denver's Absolutely Public Relations, is accredited by the Public Relations Society of America and is a member of the PRSA Counselors Academy. In addition, she is certified as an industry analyst relations practitioner. Holben's consultancy offers several online newsrooms to assist clients, including PublicRelationsNewsroom.com, Expert411.com and DenverPRNewsroom.com. Frequently interviewed as a Public Relations Expert by the media, Holben holds a B.A. in Journalism from the University of Oklahoma and has taught both advertising and PR courses at the university level. Most recently, Holben’s “Seven Ways To Get The Media Attention You Deserve” article was published in the PRNews’ Media Training Guidebook, 2009 Edition. She blogs pitches and placements at http://denverpr.blogspot.com/ and tweets from http://www.twitter.com/DenverPR.

Rachel Brand has more than 16 years of experience in writing and communications. As a wire reporter, she wrote breaking stories on commodities and Chicago-area news. As an award-winning newspaper reporter at the Rocky Mountain News, she covered general business, the health care industry, health policy, health legislation, and the retail, natural foods, beer, marketing and public relations industries. As a freelance writer for AARP Bulletin and State Legislatures magazines, she covers health care policy and legislation.

Baxa Corporation is sponsoring this event and and VP/Marketing Marian Robinson will serve as moderator.

Thursday, February 12, 2009

“Seven Ways to Get the Media Attention You Deserve,” by Absolutely PR Owner/Founder Maggie Holben Included in Media Training Guidebook Vol. 2


Lakewood, CO – February 12, 2009 – The article, “Seven Ways to Get the Media Attention You Deserve” by Maggie Chamberlin Holben, owner/founder of Denver public relations consulting firm, Absolutely Public Relations, has been included in the Media Training Guidebook Vol. 2, recently published by PR News. The announcement made by Holben who says the book is now available for purchase online from the PR News organization.

Sunday, January 11, 2009

Maggie Holben Places Denver Acupuncturist in National Women's Magazine


Maggie Holben, with the help of a Profnet lead, successfully placed Dr. Martha Lucas, a Denver acupuncturist, in an article in the January 26th First magazine for women, on sale nationally on newsstands through Jan 25th. The article, by Brenda Kearns, explains how acupuncture cuts allergic reactions by 76%.


"We've been assisting Martha with PR -- plus enjoying helpful weekly acupuncture treatments -- since 2001," says Maggie Holben, Absolutely PR owner/founder. "First has a 1.3 million circulation and gives Martha excellent exposure both locally and nationally. On the national front, Martha conducts seminars for cosmetic acupuncture and pulse analysis."

Monday, December 29, 2008

Absolutely PR Owner/Founder Maggie Chamberlin Holben, APR, Appointed to Second Three-Year Term on The Colorado BioScience Association Board


Maggie Chamberlin Holben, owner/founder of Denver public relations consulting firm Absolutely Public Relations, has been appointed to a second three-year term on the Colorado BioScience Association (CBSA) Board of Directors. As a board member of the CBSA since 2005, Holben serves as chair of the association’s Communications Committee and assists with media relations efforts for the organization.

In 2008, Absolutely PR's CBSA Colorado Rankings campaign was featured in Medical Device Daily; Externship campaign in BioOptics World, Nature Biotechnology and BioWorld Perspectives; and a CBSA bylined article for Drug Discovery & Development. Further, in the Denver market, CBSA enjoy numerous placements this year, including most recently the Denver Post feature on the CBSA/BioWest Venture Showcase competition and new executive director Q&A, and the Denver Business Journal exclusive of the John Collar Executive Director announcement in late November. Colorado Public Radio in Denver and Boulder both ran features about CBSA and its BioWest Venture Showcase competition, plus 9News/My20's Kyle Dyer aired a live interview about the new CBSA Career Fair debuting at the 2008 BioWest Conference & Expo.


Since 2005 when the CBSA’s formal media relations program launched by Absolutely PR for CBSA, there have been 523 recorded print editorial media placements, which is the equivalent of at least $433,076.59 if the same amount of space was purchased as advertising. These print placements total 34,715,218 in circulation exposure (metrics updated as of December 12, 2008).
In addition to traditional mainstream media targets Absolutely PR has also made extensive use of the new media information pipelines for CBSA, including the Colorado BioScience Association LinkedIn group, managed by Holben -- http://www.linkedin.com/groups?about=&gid=98468&trk=anet_ug_grppro; a blogosphere newsfeed -- http://coloradobio.blogspot.com/; and ongoing Twitter posts for CBSA pitches and placements, plus announcement tweets throughout the 2008 BioWest conference, Nov. 13 and 14.


Absolutely PR offers DenverPRNewsroom.com - PublicRelationsNewsroom.com and Expert411.com to help clients achieve media awareness success. The company blogs placements and postings here at http://denverpr.blogspot.com/ and on Twitter at http://www.Twitter.com/DenverPR


Read the PRWeb Release

Wednesday, December 24, 2008

Fun stuff in 2008 for @DenverPR aka Maggie Holben, APR


Absolutely PR Owner/Founder Maggie Holben (@DenverPR on Twitter) got the special opportunity to meet megaTwitter person @GuyKawasaki -- even sit by him at the Innovation Luncheon he keynoted at the Colorado BioScience Association's BioWest 2008, November 13 in Denver. Guy Kawasaki (seen with Maggie in the photo) is the accomplished author, Apple Fellow and Business Innovator who is the creator of the amazing new Blog Magazine site called AllTop.com. Maggie has served on the CBSA's board of directors since 2005 (she was appointed to a second three-year term in 2008) and has provided media relations consulting to the association the entire time. She was introduced to CBSA by medical device manufacturer Baxa Corporation, an Absolutely PR client since 2003. "I'm so very glad I said yes to both Denise Brown, founding CBSA executive director, and Marian Robinson, Baxa Corp Marketing VP, when they asked me to participate in CBSA," Maggie says.


Other good news in 2008 -- Absolutely PR welcomed Bell Aquaculture, Albany, IN, to its client list.